The journey started with producing an entire collection inspired by a timeless white shirt; an essential piece that it is a must in our wardrobe.

Modern design, with different shapes and flattering comfortable silhouettes that fits for each body. We choose to do fashion correctly and ethically with respect for our people and environment.

In Brussels, Belgium is where our ideas are born, where we craft the design concept and develop the creation of our collections.

We source the purest and high-quality, sustainable and innovative fabrics directly from our certified suppliers from Italy, Spain and Portugal – to align with our revolutionary concept.

An important step in our brand development now is identifying and implementing innovative-sustainable solutions.

The organic cotton is certified with international Global Organic Standard GOTS and OEKOTex standard for textile.

Also, we use low impact fabrics which biodegrade faster and use less water to produce them: viscose, Tencel and recycled fabrics.

In Brussels, Belgium is where our ideas are born, where we craft the design concept and develop the creation of our collections.

We source the purest and high-quality, sustainable and innovative fabrics directly from our certified suppliers from Italy, Spain and Portugal – to align with our revolutionary concept.